Grass Roots Process

“Listen to your associates. They’re the best idea generators.”

Sam Walton said that, and he believed it. For years, he traveled continuously so he could visit all of his stores at least once a year, listening to associates and asking for their ideas.

We’re still listening.

The sheer size of our company limits how many stores executives can physically visit each year. But, Sam’s philosophy lives on today in our Grass Roots Process A key part of that process is the associate opinion survey — it gives every single associate a way to voice their ideas, suggestions, and concerns.

Our associates — making a difference.

Using the survey, we continually find ways to improve our customer service, and how to better serve our associates. We continue to learn how to be a more efficient, more environmentally friendly company. Using the Grass Roots Process and the survey, our associates have made Wal-Mart one of the most admired companies in America. And, it’s our associates who will continue to lead Wal-Mart into the future.